Explore brand strategy with Twitter's Global Head of Twitter Next Alex Josephson and NewNew's Founder & CEO Courtne Smith.

Speaker Name: Alex Josephson

Position: Global Head of Twitter Next

Alex Josephson is the Global Head of Twitter's in-house brand consultancy, Twitter Next, a team of strategists, technologists, and designers focused on helping brands create human-centric ideas worth talking about. Previously, he was Twitter's Head of Global Brand Strategy.

Alex has 15+ years experience—including roles at Vevo and MTV Networks—devising branding strategies in an effort to help companies tell their stories.

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Speaker Name: Courtne Smith

Position: Founder of NewNew

Courtne Smith is the Founder & CEO of NewNew, a mobile app that allows you to rank content and join secret communities with like-minded people. NewNew allows passive viewers to become curators and influencers, without the need to create original content.

Investors in NewNew include Andreessen Horowitz, Founders Fund, Canaan, Dreamers VC (co-founded by Will Smith), Shrug Capital, and Maveron.

Prior to NewNew, Courtne spent over a decade on Drake’s management team, handling the musician’s business endeavors. Smith also co-founded Tharen, a hair extensions company which sold in 2019, and Suprize, a contest app favorited by celebs like Post Malone, Shawn Mendes, and more.

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