Explore product and partner marketing with KiwiCo's Chief Marketing Officer Katie Soo.
Speaker Name: Katie Soo
Position: KiwiCo Chief Marketing Officer
Katie Soo is an award-winning creative and growth marketer in both digital innovation and transformative leadership roles.
She has a proven track record in launching large-scale, disruptive business models and brands. She has experience in leveraging data science to power brand, content, and growth efforts, architecting complex data infrastructures to effectively measure, track and predict end-to-end consumer behavior to prove why innovation works.
Katie is seasoned at launching immersive, end-to-end experiences and breakthrough campaigns, driving brand favorability and revenue growth in crowded sectors. She currently advises early-stage startups helping founders develop branding, revenue models, and digital + content strategies.
***
FOCUS AREAS
• Product Management
• Brand and Creative Strategy
• Contact and Partner Marketing
***